PRESS DAYS APRIL 2014

RED DRESS AND LACE BUNNY EARS

Hope you guys are enjoying your easter weekend so far! I wanted to share an easter themed look with you guys and finally put on this amazing red dress. It's one of the dresses I got at the ASOS sample sale, which is a total dream. I love the tulip shape of it. And honestly I wish my hips were always this wide, because I believe the sexiest curve on a woman's body are her hips. The earrings were a gift from Lola & Grace, because I was one of their weekly winners for the Instagram competition (you guys seemed to love that picture as well! Click). They've got Swaroski stones in them and are a super great statement piece. Btw I'm totally into the combination of a vibrant red and rose gold accessories since this look. I don't even mind that I mixed it with a pair of gold heels.
As for my lace bunny ears? I will never get enough of those..
Happy Easter!

THE NIKE FREE 5.0 PRE-LAUNCH EXPERIENCE

I visited the Nike Free 5.0 Pre Launch experience together with the Nike Team. Everyone was welcome to the event, given that you showed up in any pair of Nike Frees. Luckily I own a pair, my only shoes I use for gym and love ever since I got them. The event was fun! They had a photo wall inspired by the new Nike Free 5.0 campaign, drinks and snacks. You were able to try on the new Nike Free 5.0 and even hit the block for a quick run with one of the trainers in the shoes. I even got to design my own pair of Nike Free 5.0 with Nike ID. It took my forever to design my shoes because of the limitless options and color ways Nike ID offers. But finally I decided on something.
Can't wait to hold my pair in my hands and see the results!
I hope they'll look something like on screen!

FROM TOKIO TO BERLIN - UNIQLOO PRE OPENING

Uniqlo has arrived in Berlin and I got a tour around the very huge new store at the Kudamm (Tauentzienstrasse 7) yesterday prior to its official launch which will be tomorrow.
Never have I seen a store with so many basics, from blouses in all colors of the universe to T-Shirts and polos, in plain colors, with prints, polka dots or stripes and prints - Uniqlo is filled with them. Quite fascinating actually! But that's what they specialize on, basics and making them functional for all aspects of life.
Uniqlo will be open the entire weekend (Sunday included) and they're offering quite some discounts for the opening weekend, like 100% cashmere jumpers with a 10€ discount and many more offers. So if you happen to check out the store this weekend you might as well take use of the discounts offered.

THE NEW AND FIRST EVER ADIDAS ORIGINALS FLAGSHIP STORE

So my busy day ended with a party with my Adidas Family after the fitting at Levis and the Blogger Event with Pepe Jeans. Jacky and me drove in her Smart across town while playing a game of "How many girls can we fit in a smart without getting caught and stopped by the police?" In case you wondered, we made it safe to our destination without being cuffed. And the answer is 4.
Adidas Originals opened their first ever flagship store, one of more to follow that will open in major cities across the world and Big B aka crazy Berlin had the honours of premiering.
The new store holds treasures like Opening Ceremony x Adidas Originals, so many amazing pieces from the Jeremy Scott collection (I'm a huge fan of every single collection he has dropped for Adidas!) and many more selected items representing Adidas Originals best. Of course I had to check it out and say hi to all the familiar faces.
The store is filled with so many great pieces and I have to admit I'm growing fonder and fonder of their collaboration collections such as Adidas Originals x Farm (L.O.V.E!!!! I had my eyes on this collection ever since I spotted a few pieces in one of the lookbooks back in October at the Adidas Style Room and I've been waiting for news about this collection to hit my inbox. One word: amazeballs! And still on my wishlist). It was super packed and the music was at full blast, but I still had the chance to squeeze past the happy crowd and fall in love with the fashion in store.
My favs and major love for: Adidas Originals x Farm and Adidas Originals x Opening Ceremony. Jeremy Scott goes without saying ;)


Love Lois xxx

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BETWEEN PEPE JEANS AND LEVIS

If you are reading this I'm either finishing of some uni stuff (starts next week. Nay!!) or I'm on my way to work at the final show of Face of Africa Germany that's going down tonight.
Last week, between our appointments Jacky and I took a minute to capture our outfits. I usually show you my outfit in the same event post, but I was dressed in so many different clothes that day plus we found a really nice spot by the water not far from the Pepe Jeans Showroom. All the more reason to make this a separate post. We were really lucky last week, the weather decided to be on its best behaviour. I'm not even wearing tights!