PRESS DAYS APRIL 2016

PRESS DAYS APRIL 2016.

Impressions.

Two Days, too many agencies and a whole lotta love for labels

PRESS DAYS 2015

PRESS DAYS APRIL 2015

PRESS DAYS APRIL 2014

FOR THE NEXT SEASON...

PRESS DAYS APRIL 2013

This season I did not rush to all Agencies. I checked out Ontime PR and discovered Zoeva, got a few products from Tony&Guy's hair meets wardrobe collection that I'm very eager to try out, stopped by Schröder&Schombs to visit Franklin&Marshall and had a closer look at Wranglers Spa Jeans and also checked out Urban Outfitters and G-Star (you know G-Star is special for me. The seasonal Bread & Butter fashion show is a must and a fashion week highlight for me!) plus also I got to see the upcoming collection from Aubade Paris up close. Love this brand since Vogue Fashion Night Out 2012. They've got the most amazing underwear. Finally I looked at top brands like Hugo Boss and Michael Kors, amazing of course!

PRESS DAYS

During the press days I had the chance to go visit the different agencies spread across Berlin and have a look at upcoming designs and pieces. From Pop phones (give me the gold one!!) to futuristic heels and bags at Hugo Boss, from cake pops in shape of shoes and clothes to amazing bags at MCM (new found love!), from falling deeper in love with Nikes and discovering the sneaker story to funky shoes at Jeremy Scott x Adidas, from Drykorn to We are Knitters DIY knits, from lovely necklaces at Anthropology to yummy cupcakes at Desigual and putting on a beard for a good cause called Movember, from amazing clothes at practically everywhere and falling in love with Karlotta Wilde.

PRESS DAYS

I've been busy running from one agency to another looking at the upcoming collections, falling in love with new designers, single pieces and millions of bags and shoes (especially shoes!), running into friends, trying to catch up and rushing to the next agency.

You can have a look at my instagram account (@lisforlois) for more pictures and impressions.
Post with real pictures will be up soon!

Love Lois xxx

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UNPUBLISHED: FIRST PRESS DAYS FOR ME

After failing to visit the last edition of press days last time - the sweet story of how I missed the press days and what you need to do not to fail like me, right this way - I met up with Carina to visit the Heeresbäckerei, where most of the agencies were represented in one spot. The other agencies held their press days in own four walls. The press days took place on a Thursday and Friday, but both of us were busy on Thursday which left us to check out all the agencies in 24 hrs. Minus the time we both had to be in school, so that left us with 3hrs.

PRIMARK A/W 2012

First thing about Primark's autumn/winter collection: it's great!
I was surprised how fashionable Primark has gotten and how it's keeping up to trend.
Primark is launching 5 collection coming up this autumn/winter with inspiration taken from street style but also bigger designers such as Chloé or Alexander McQueen.