MBFW BERLIN FASHION WEEK: DAY 1

Last week was that time of the year again - Berlin Fashion Week frenzy, buzz, parties, events, runway shows and more fashion shows. This year I took it upon myself to take a more relaxed approach to fashion week and declined most invitations. I wanted to have time to still go to uni and choose only a handful of events that seemed most interesting for me. Nevertheless my schedule was pretty exciting and still quite packed. Here is the first post of my fashion week adventures. Let's get started!

CAMEL AND BLACK

BERLIN FASHION WEEK JANUARY 2015

Love Lois xxx

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L IS FOR LOIS X MEXX

I've teamed up with Mexx to celebrate the opening of their brand new store in the new Mall of Berlin at Leipziger Platz. Having worked the best job evaaa at LP12 last weekend, I am already a huge fan of the new Mall. It's so big, it's easy to get lost in it for some hours of shopping. There is no store you won't find there.
As for Mexx, it's situated not far from the entrance, perfect. I had a look at their latest collection with their lovely team during the opening. I instantly fell in love with this blouse. Classic, white, and a very timeless cut - elegant yet super cute thanks to the dotted holes as the perfect little detail. It's the beginning of fall and fall beginning always makes me feel like bringing out my all leather pants. In a classic black and white look I combined my new Mexx blouse.

FUR COATS AND DISCO PANTS

First outfit post of 2013! Sorry for not much happening here in the first week of the new year, but how have you been holding up? Made any new years resolutions? I'm working hard on my new blog, the new L is for Lois and I can't wait for it to go live. I'm just really sick of my ugly ass layout that I pieced together upon opening this blog. I really need some changes. In my life, my blog and the future.

I should really wear my disco pants more often. For me it was more of my going out /going clubbing fancy pants, but I think it works perfectly fine during the day. This winter so far has been all about my Zara pimp coat, even if it makes me look like a little puff ball.
About turtlenecks, I hated those to the moon and back because I always felt like they would strangle me and of course my mom would force me into those every winter during my child hood. This one I'm wearing is actually one of my favorite jumpers this winter. I bought it myself from H&M Trend last year and I kind of think turtlenecks are super chic. Funny how you hate one thing and then a few months later it can become your most favorite thing. What have you hated, then suddenly loved?

BIG WATCHES, KITTY FLATS AND THE MAGIC OF ST. OBERHOLZ

St. Oberholz is a great place to get some work done. It's a small cafe in Berlin Mitte and the dress code is: Bring your Laptop (Macbook to be precise..).  I've had a few business meetings here. And I always left the place enriched, inspired and ready to conquer the world with new ideas.

Last time I was at St. Oberholz with a group of friends we were working on #THESECRETPROJECT (News will follow. Details as well... Time will tell) which has kind of been put on hold for now. Oh well... How awesome is my XXL sized watch please? It's by Festina UK and was a gift from Valmano I got to keep after my shooting for Powerkeks PR. It's one hell of a watch, but I've just discovered that I'm really into huge watches on my wrist. Yeah I'm that girl. Kinda like Go Big or Go Home! My kitty flats that I got from Mirapodo have been safely tucked away until next Spring. How I will miss those! I was practically living in them 24/7..

GRAZIA LOVES LEVI'S: THE NEW LEVI'S REVEL JEANS

Last Thursday Ina and I headed to the Grazia x Levi's Shopping Night, which was a ladies-only event organised by Grazia as sort of an Meet&Greet between Grazia and readers, but the actual highlight of the night was the presentation of the new Levi's Revel Jeans, which I have to admit fit quite amazingly and make a really good ass. With drinks by Ciroc (SO GOOD!!) and finger food, we had the chance to shop all night with a 15% discount all accompanied by a DJ set. But what was more exciting was the fact that we had the chance to get styled by Grazia and complete the look with Make Up by Rituals and get snapped infront of the Levi's photo wall.

Ina and I took the opportunity for a styling session with the Grazia Team and with Mirjana we searched the store for nice outfits. After waiting for what seemed like forever (the store was packed!) but with drinks to get by, Ina and I made our way into the changing room and I finally got to slip the new Revel jeans over my legs. Kinda digging my all jeans look. Check out the pictures below.
Ina went for a festival look.

IFA WITH BABYLISS: MY FIRST TIME AT IFA

My BabyLiss Bürste zu kaufen

What does a fashion blogger do at a electronic trade show? It's not that farfetched. After all I am a consumer and I consume goods. So I was here to check out the latest consumer goods that are of interest to me.
The reason I visited IFA in the first place was because BabyLiss invited me to come check out their newest products and for some hair styling. Since I'm having extension (however I still use the BabyLiss curling iron that I got at the Berlin Blogger Meet Up to curl my extensions every now and then. And it has worked well til now without burning my face of xD ) I asked Louisa my best friend to test the products for you.

IFA WITH MONSTER: MY LOOK

MBFW BERLIN FASHION WEEK: DAY 4

Day 4 - Final Day - in all it's glory!

ZANOX EXPERT DAY 2013

The Zanox Expert Day was a great opportunity to communicate and get know some experts in the field of advertising and monetarizing all the great work one puts in a blog, as well as talk to representatives of brands like Otto and Douglas. While being spoiled with delicious food at the afterwork party I enjoyed a nice day getting to know new faces.
Again this time the atmosphere was great and I felt free to talk to the experts and learn new things about blogging and widening my horizon. Of course it would be a dream to live from blogging, but there is so much work that needs to be done and a lot of effort and dedication and know-how involved. The Zanox Expert Day served as a plattform for us, the bloggers - the creative end of it all - to win a bit more know-how.

THE MONOCHROME LOOK

BLOGGER BRUNCH

FASHION SHOW ON THE RADIO

The title sounds a bit strange doesn't it? A fashion show? On the radio?
Not too long ago I traveled to Potsdam with Anh and Yuliya, because we had been invited by Media on Work. Marcel Ostertag (his shows always wow me at fashion week!) was going to present four looks of his latest collection on the Touching People's Hearts radio show as well as give an interview. And we had the chance to listen and see.

A DAY WITH ZANOX

Zanox invited me to one of the best events I've been to so far. And guys, you know I've been luckily enough to have been to many. It all started in the morning at the Zanox Headquarters, where we were invited to a day filled with workshops, lovely people, talks and yummy food.
When I first stepped into the blogging world not thinking much of it, I quickly learned this was a huge world with so much to still learn about it. But I felt I was getting the hang of it.
That day, right there and then, listening the talks about SEO and monetising Blogs in the workshops Zanox offered, I realized I know nothing at all.
Zanox organised workshops for us bloggers, as well as a talk with the emerging Designer Damian Hirschberg, who talked about the importance of bloggers for designers from his perspective and gave us the chance to peek behind a photo shoot.

 

OUTFIT: BREAD & BUTTER BERLIN 2012

During Fashion Week I found a free minute to check out the Bread&Butter fashion fair. I was really looking forward to come by since the last last visit (read: running through the entire place in search for the G-Star booth for the G-Star Show in attendance of sweet Clemence Poesy and running back out to catch my ride to be escorted back to the fashion week tent for another show) left quite an impression. I went together with Carina and Nisi, who was kind enough to capture my look of the day for me.
The Bread & Butter is a enormous fair with brands like G-Star, Mavi, Desigual, Adidas, Onepiece etc. being represented. It's a street style denim trade show and you must definitely come with loads of time on your hands to check out the fair.


ph.: Nisi

Top: H&M

Shorts: Urban Outfitters

Bag: THANKS TO Glossybox Style

Ring: THANKS TO Lotus Mendes

Ancle chocker: H&M

Necklace: H&M

Blazer: H&M Trend

Shoes: Billi Bi

Bracelet: gifted

Love Lois xxx

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PRE FASHION WEEK FUN

These pictures were taken during the Denny&Dennis Charity Fashion Show, which wasn't really impressive concerning organization and the fashion itself. Nonetheless Lisa and I know how to have fun.
The real fashion week started a day later ;)
Stay tuned!

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Diese Bilder entstanden bei der Denny&Dennis Charity Fashion Show, die mich nicht besonders beeindrucken konnte von der Organisation her, aber auch der Mode selbst. Nichtsdestotrotz hatten Lisa und ich Spaß.
Die wahre Fashion Week fing ein Tag später an ;)
Haltet die Ohren spitz!

GLOSSYBOX STYLE JANUARY

When my GlossyBox Style package arrived I was totally surprised. I had already forgotten that I was to test the January Box.
And believe me, it's so much cooler than opening an kinderschokolade surprise egg.

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Als mein GlossyBox Style Packet ankam war ich total überrascht. Ich hatte schon vergessen, dass ich in diesem Monat die GlossyBox Style testen durfte.
Und glaubt mir, das ist noch viel cooler als ein Überraschungsei zu öffnen.

Whats in the box? What's in the box? What's in the box right???