TWO WONDERFUL DAYS WITH ADIDAS NEO

Last week I spent two wonderful days in Nürnberg for the Adidas NEO Best Friends Days which meant we all got to bring our best friend along. Unfortunately Louisa had to drop out very last minute, but Adidas was so kind to let me bring another really really great friend of mine, Ayse, along and we spent the two days with a lot of laughter, bonding, roomservice, one night at the Holiday Inn Nürnberg City, really really good dinner and breakfast, a cup of Glühwein at the Christlmarkt, late night sport session at the Hotel gym with Whoopie and my beloved Serah, a quick invasion of us girls of the Hotel Sauna, hours of girly talk and just way too much fun to fit into two days.
With my usual Adidas NEO companions in crime Desi&Nisi and their best friends we boarded the plane to Nürnberg, an hour later united with the other invited bloggers (It's no NEO trip without Desi, Nisi and Annie! Adidas NEO events are becoming something like our traditional quicky reunion spots :D ), two new faces and my much loved Adidas NEO Team.

Black J.LO (yes that's me in my P.I.M.P coat and shades for no apparent reason - it certainly wasn't sunny outside!) and WasLosAyseeee?! (Ayse) were ready to take over Nürnberg City.

ADIDAS STYLE ROOM

"Unite all originals" is next year's big over all theme at Adidas and therefore Adidas is reviving some of their old historic classics as for example the ZX850 sneaker.
As for Adidas Originals in particular - next season in honour of the World Cup to be held in Brasil, Brasil itself has become an inspiration which is visible in the Adidas Originals collection in form of footballs printed all over pullovers or simply the color green and jungle prints as a reoccurring theme.
And what's happening at Adidas NEO? Justin Bieber and Selena Gomez will be designing another collection for Adidas NEO next season. Already got my eyes set on Selena's bomber jacket with the sheer arms and floral details.

IN HAMBURG WITH ADIDAS

A few weeks ago I traveled to Hamburg for a day to visited the Adidas Style show room. I looked at the upcoming collections like Adidas Neo - this time designed by Selena Gomez, Adidas Originals and the Jeremy Scott x Adidas Collection that's totally crazy as usual. (Still in love with those Jeremy Scott x Adidas wings sneakers and the leopard shoes. Not kidding I'd totally wear them out.) I really liked what I got to see especially the Mc Nasty T-Shirt that's from the men's section I guess and the Adidas Neo sneakers with the removable bands adding little twist as detail. But there were many more pieces to look out for in autumn, when the collections hit the stores.
But other than looking and rating and discussing the new collection or eating as much mini burgers and dessert (they were so good!) as we want, we got to get a bit creative and pimp our very own T-shirts. I might show you mine in an outfit post.
A enjoyed a lovely day in Hamburg and the weather for once was at its best. The sun kissed my face as I sat next the harbour sipping Moscow Mules and Hugos while chatting to the other bloggers and the Adidas Team watching the ships passing by...

PRESS DAYS

During the press days I had the chance to go visit the different agencies spread across Berlin and have a look at upcoming designs and pieces. From Pop phones (give me the gold one!!) to futuristic heels and bags at Hugo Boss, from cake pops in shape of shoes and clothes to amazing bags at MCM (new found love!), from falling deeper in love with Nikes and discovering the sneaker story to funky shoes at Jeremy Scott x Adidas, from Drykorn to We are Knitters DIY knits, from lovely necklaces at Anthropology to yummy cupcakes at Desigual and putting on a beard for a good cause called Movember, from amazing clothes at practically everywhere and falling in love with Karlotta Wilde.

ADIDAS - THE MODEL EDITION

The pictures are heeerrrreeee! Well you gotta click to see more! ;)

ADIDAS WOMEN STYLE NIGHT

Last Thursday I took my friend Louisa along to the Adidas Women Style Night event that took place at their Münzstraße Store. We were greeted with good drinks, finger food and good music and a crowd radiating good vibes. What more do you need for a good night?

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Letzten Donnerstag lud Adidas zur Adidas Women Style Night im Münzstraße Store ein und zusammen mit meiner Freundin Louisa ging ich dorthin. Zum Gruß gabs gute Drinks, Häppchen, Musik und eine gute Stimmung. Was braucht man mehr für eine guten Abend?