PATRICK MOHR X K1X MK5 SNEAKER LAUNCH AT OVERKILL BERLIN

So last Friday I stopped by the Patrick Mohr x K1X sneaker launch of the brand new MK5 with my girl Joeva (read her post here). Unlike last year's party, its launch was celebrated in a small in-store event held at the Overkill Berlin store (Tipp: In need of unique, special edition or simply rad Sneakers? Stop by Overkill!) with limited access and early access to purchasing the highly limited Patrick Mohr x K1X MK5 sneakers which dropped midnight.

DIESEL LOVERDOSE TATTOO LAUNCH

ph. Friederike

On the same night of the Starbucks Discoveries Presents: Alice M. Huynh, just a few hours before, Nisi took me along to the Diesel Loverdose Tattoo Perfume release party. Which was a great party! Live performance by Anna F. and face lace.. Nisi and me definitely had a good time until mother nature decided to rain on our parade.. But then again we were already off to the next party/event/show.
The Loverdose Tattoo Launch was one of those parties that were held in a small gathering of invited guests. It took place in a small studio with the party continuing in the cozy backyard.
A small dark lit room held an installation with two longhaired models gracing what must have been like the most gorgeous bathtub I've ever seen (hello?? where can I get that for my future appartement?) and a huge XXL sized king bed amongst black roses. Right above the bed the new advertisement for Loverdose Tattoo was projected onto the wall, showing Anna Brewster's bare back covered in a full body tattoo. Is it just me or are perfume adverts always really gorgeous? That same room held a mini bar with one of the most interesting cocktails I've ever drank (The Calvin Klein Encounter cocktails that were made of the main ingredients of the Encounter perfume was pretty interesting too!), but tasted horrible in my opinion. I'm just not a bitter chocolate kinda girl!
Every corner was decorated with the heart shaped black tinted flacon.
I pretty much loved the launch.

More pictures here.

Love Lois xxx

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SELENA NEO LAUNCH - SELENA GOMEZ LAUNCHES HER FIRST COLLECTION FOR ADIDAS NEO

After fighting my way through the crowd of screaming, crying and overexcited Selenators, which by the way felt like Mission Impossible: Selenator Edition at the time, with Nisi and Annie, going through security check and having to hand over my camera, it was #SelenaNEOLaunch time and I was ready for Selena Gomez, her collection and her personal thoughts about the collaboration.
Press was present during the Media Morning such as Teen Vogue and journalists from Latin America and even a few invited bloggers that came all the way from Asia to Berlin just for Selena's Launch. It started with a walk through the collection, before we were joined by lucky fans for the Q&A and Meet&Greet session.

LOOKING BACK: NEW LOOK GOES GERMANY!

We've all arrived in 2013, but last year again was a year filled with lots of great events for me and there is so much left unsaid, so many post left unpublished. One of the things I haven't shown you yet are the pictures of the New Look Party. But here it is in all it's glory! :D The post about the New Look Party. New Look is finally available in Germany, yes!

THE CALVIN KLEIN ENCOUNTER

I had the pleasure to join the Calvin Klein Party thanks to my friend Jeffrey, who kindly took me along as his +1. The reason for the occasion was the launch of the new fragrance Encounter which took place at the SoHo House Berlin in attendance of none other than Alexander Skarsgard, the face of the new perfume.